Orange 20: Levi’s 2012 Commuter Launch Party


This coming Friday, Levi’s invades O20. Last year this was pretty fun, and this years should be crazy. They have more product to debut and limited edition custom tees from O20, Ritte, and Moth Attack. Proceeds from the t-shirts to benefit the Bicycle Kitchen, Bikes to Rwanda and the Encino Velodrome. Come out, buy a T-shirt, checkout the new line and have a beer on Levi’s. Spread the word!!!

Where:
O20 Bikes
4351 Melrose ave
Los Angeles, CA 90029

When:
Friday, March 30th 7pm

FB Event Page

Here are my thoughts on the new Commuter Workshirt.

Levi’s Commuter: The Shop/ Crew Trucker Jackets



Our homeboy Billy sent this over the weekend, I slacked on posting (and a few others)
cause I was having too much fun riding bikes! Better late then never.

Details from Levi’s:
The Levi’s® brand recently launched The Commuter that is optimized specifically for the
needs of the urban commuter cyclist. The “Commuter” is built around the 511® Skinny Jean
and the iconic Trucker Jacket. All Commuter products blend form and function by utilizing
the most cutting-edge performance apparel technologies.

Levi’s has teamed up with local bike crews, influential bike shops and individuals to create a
collaboration that integrates the creative identity of local heroes with the Trucker Jacket.
The end result is a custom one of a kind piece of wearable art that symbolizes community and cycling.”

The details on the Jackets are great. Names on collars, subtle hints specifc to each crew and shop throughout
the designs. I want one for TOLA!